How to engineer comedy

Khoi Vinh uses this wonderful Rube Goldberg video from Joseph Herscher to discuss important points about the value of aesthetics and narrative in good design and engineering.

Valuable lessons from pointless machines
Though the Cake Server relies on precision execution and basic physics and engineering principles, it’s clear from watching the behind-the-scenes video below that there is a real artistry at work, too. In comments that will sound familiar to any designer, Herscher talks about the importance of the viewer’s experience and how certain components of a Rube Goldberg help create a sense of expectation and narrative for the audience.

These machines are ingenious but, as Khoi points out, and as reiterated by Joseph in his behind-the-scenes video, a lot of the joy and humour comes from our own expectations and reactions. Like that off-screen sound at 1:15!

The Cake Server – Joseph’s Most Complex Machine Ever
I hate waiting for dessert, so here’s a Rube Goldberg machine to streamline dinnertime. It lets me keep eating, with no break before cake. It’s my most complex yet and took 3 months to make so I hope you enjoy it!