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Why email loses out to popular apps in ChinaBBC Worklife
Zhong Ling, assistant professor of economics at the Cheung Kong Graduate School of Business, believes WeChat fits into the Chinese working culture. “WeChat, as a messaging platform, demands less formal working time than email,” she says. “This informality makes people more likely to respond instantaneously… the demand for [an] immediate response is motivated by the cultural and business environment in China.”

Author: Terry Madeley

Works with student data and enjoys reading about art, data, education and technology.

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